{cocoa} founder, Jewel Zimmer, is a purist; a trusted curator, carefully crafting rare chocolates to reveal new innovations for her San Francisco-based boutique chocolate company. With {cocoa}, Jewel elevates the art of artisan chocolate, creating esthetically beautiful collections that balance fine craftsmanship, pure ingredients and sustainable practices.

She launched {cocoa}’s debut chocolate collection, absolute with only 5 pure origin boxes at Barneys New York in 2009 nationally. She was a featured Artisan in Design Within Reach’s winter catalogue in 2010 and has reached her products among Neiman Marcus, Dean & Deluca, Gilt and carefully curated small boutiques with unparalleled craftsmanship. In 2011 she launched in Japan and has sustained seasonal business ever since.

Growing up in her father’s artisan bakery, Jewel was inspired by his dedication to craft and classical baking practices. She was exposed early to the technique and passion of greats such as Paris’ Poilane, the world’s most famous bread maker, inspiring her inevitable career as a pastry chef. After graduating top of her class at Le Cordon Bleu, Jewel moved to the Bay Area, epicenter of artisanal food innovations where she studied with Roland Passot ( La Folie) and Eric Ziebold (former chef de cuisine of The French Laundry) where she learned the art of process and the value pursuit has on the finished product and was even honored with baking two of Julia Child’s birthday cakes.

She continues to work with masters from around the world, seeking inspiration and fresh approaches to enhance her craft, and engage with her customers.

Jewel is a collector of experiences and relationships, curated with precision and care, they have become the foundation and the inspiration for all she creates.